A build-your-own patch kit that turns self-expression into tactile, nostalgic play for screen-weary young adults.
Self-founded (Part-time)
Jun 2026 – Present
Pre-orders launching Dec 2026
Unji Kang — Co-founder, Sourcing & Operations (Seoul)
Product Design (Physical & Digital)
Product Strategy
User Experience Research
User Experience Design
User Interface Design
E-commerce Architecture
Design System
Brand Identity
Packaging Design
Illustration
Figma
Adobe Illustrator
Adobe Photoshop
Shopify
Webflow
Claude Code
Cursor
A generation running on low battery.
Young adults are carrying a lot: unstable work, a world that feels like it’s unraveling, and the creeping worry that AI could make their skills obsolete. About 1 in 3 Gen Z say they feel anxious or stressed most of the time.¹ The default escape, endless scrolling, often leaves them feeling more drained.
So many are reaching for something else: toys, charms, and collectibles. Small, tactile things that let them feel carefree again, the way they did as kids. US toy sales for adults 18+ rose 18% year over year in the first half of 2025.²
¹ Deloitte, 2026 Gen Z and Millennial Survey, 22,500+ respondents across 44 countries. deloitte.com/global/en/issues/work/world-mental-health-day.html
² Circana, US Toy Industry Retail Tracking, H1 2025 vs. H1 2024. Reported in Gifts & Decorative Accessories, Aug 5, 2025, and EMARKETER.